SCENARIO PLANNING HANDBOOK
|SIZE:||234 x 162|
|TYPE:||Further and Higher Education|
Product Description for SCENARIO PLANNING HANDBOOK
Scenario planning is a technique for strategic planning and execution that takes into account the many uncertainties that are the reality of the world. This book explains what scenarios are and are not, why they are needed, as well as their uses and benefits. It also deals with cultural and organizational changes that organizations must undertake.
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